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Using music on social media? It could cost your brand Millions

Did you know that if you use music on your social posts or influencer campaigns you need a license much like a TV ad? Our software automatically detects copyright violations on your profiles to reduce your risk of legal action.

Used by Heads of Marketing and In-House Counsel at the World’s Top Brands.

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Avoid Costly Lawsuits

Music companies are actively pursuing brands with big lawsuits. Don’t be next.

Warner Music Affiliates Sue Makeup Firm (Iconic London) Over Influencer Videos

Warner Music Group accused the English makeup and skincare company Iconic London Ltd. of creating hundreds of promo videos with social media influencers that used more than 165 of their songs without a license.

Nov 25, 2022

Ofra Cosmetics grapples with a $49 million lawsuit from Sony Music

Ofra Cosmetics is a brand that has landed in hot water over copyright infringement.

The US beauty brand is facing a US $49m lawsuit from Sony Music.

Nov 9, 2023

Warner Music sues Bang Energy in latest TikTok advertising lawsuit

The label accused Bang of violating its copyrights in 187 songs by popular musicians including The Weeknd, Justin Bieber and Dua Lipa.

WMG requested damages of up to $150,000 per song.

Sep 16, 2022

“We tried to do this manually and it was taking months with a lot of mistakes. The team at Copyright Check AI made the whole process simple and saved us $21M in a potential legal headache!”

Robert F.

Robert F.

In House Legal Counsel
Worldwide Fashion Brand*

*name of brand removed for confidentiality reasons

21.3

Potential Cost of Lawsuit

142

Number of violations

some stats we have discovered….

On average, a brand has 63 copyright violations on its TikTok account.
Each violation
can result in damages OVER $150,000.

Most brand cases result in over $10M in damages.

Discover your risk and speak to one of our experts.
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Case Studies

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How We Remove Your Risk

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Got questions?
Well, we've got answers

Can one TikTok video really cost my brand £Millions in damages?

Yes! Rihanna’s brand Fenty was taken to court for using 1 song in an Instagram post by Rihanna advertising her brand’s accessories. On average each violation is $150,000 in damages and is typically into the millions.

Yes it is. Much in the same way that you would need a commercial license to use music on a TV commercial, the same principle applies to Tik Tok & Instagram. Most brands are unaware of this problem.

Is This A Serious Threat To My Business?

Yes unfortunately it is. There are multiple cases of Music Labels suing brands for using their licensed music on their Tik Tok & Instagram profile, collabs or ads. Ofra Cosmetics were recently sued for $49M and are a relatively smaller brand.

Warner Music accused Bang of 
violating its copyrights in 187 songs by popular musicians including The Weeknd, Justin Bieber and Dua Lipa. WMG requested either actual money damages or statutory damages of up to $150,000 per song, as well as a court order to permanently block Bang from using its music.

The total case is $28M

After signing up, we run our software across your social profiles, typically Tik Tok/Instagram/Facebook. We will highlight all the potential copyright infringements. All this data and information is collected into an in depth spreadsheet. You can then act to delete, archive or change the music to commercial license. You can also use the info to discuss with your legal counsel.

What is the cost of the service?

Once we perform an initial check of your profiles we can share our price for the reports. Let’s book a call to understand your immediate risk and make a recommended plan of action.

Profile Protection

We track 1000s of business profiles and see a lot of violations across social media, predominantly on TikTok & Instagram putting many businesses at high risk of legal action. Protect your account and brand today with our profile protection services.

Our Services:

Influencer Check

You have 100s of influencer campaigns running every day and it can be difficult to track for violations, particularly if an influencer uses a copyrighted track. We use our AI software to track any potential infringements within hours, alerting your team of a potential issue so you can take action.

Our Services:

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*Company and individual names have been edited to ensure confidentiality.

Pricing

Packages

Our packages are tailored to your brand’s unique needs, from assessing risk levels to video volume. Whether you’re a multinational entity seeking global coverage or simply need influencer checks, we’ve got a solution for you.

Historical Brand Check

Complete a historical audit of your brand profiles to discover any potential violations that exist on your profiles.

$0

per month

Complete Protection

Essential for brands that are built on social media, use influencers regularly and have over 50,000 followers.

Influencer Protection Check

For brands who are using influencers regularly, this is essential to protect your brand.

$60

per month

*All our pricing is bespoke based on the amount of content/risk factor. Get in touch for your free health check.

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Chat with our team and get your free health check to understand the current risk of your social profiles and influencer campaigns.

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